NOT YOUR USUAL SUSPECTS

A group blog featuring an international array of killer mystery, suspense, and romantic suspense writers. With premises and story lines different from your run-of-the-mill whodunits, we tend to write outside the box. We blog several times a week on all topics relating to romantic suspense and mystery, our writing, and our readers. We welcome all comments and often have guest bloggers. All our authors can be contacted separately, too, using their own social media links.

We find our genre delightfully, dangerously, and deliciously exciting - join us here, if you do too!

NOTE: the blog is currently dormant but please enjoy the posts we're keeping online.


Julie Moffet . Cathy Perkins . Jean Harrington . Daryl Anderson . Nico Rosso . Maureen A Miller . Sandy Parks . Lisa Q Mathews . Sharon Calvin . Lynne Connolly . Janis Patterson . Vanessa Keir . Tonya Kappes . Julie Rowe . Joni M Fisher . Leslie Langtry
Showing posts with label free ebooks. Show all posts
Showing posts with label free ebooks. Show all posts

Thursday, June 1, 2017

I-SPY Free Books?? How, Where, and What to Watch out for!


Join the authors and friends of Not Your Usual Suspects for an occasional series of posts about their world of reading, writing and publishing.

Short and sweet, hopefully both informative and entertaining - join us at I-Spy to find out the how's and why's of what we do.


TODAY'S POST: I-Spy something beginning with ... Free Books!




Instafreebie/bookfunnel campaigns - and please accept those example names in this post as relating to ANY other similar sites - have recently burst on the scene, as a way of offering free books in multiple formats

As a reader? They're great! I've been able to download backlist books from authors I love, and sample new books from authors I've yet to "meet". Admittedly there are some drawbacks, even when the product is free:
* some books are poorly presented and written. I DoNotFinish, and avoid that author in future, but it means having to trawl through some dreck to find the gems.
* my Kindle is so full after a campaign that it takes me ages - if ever - to get around to reading all the new books! It does slow down my buying habits, which you could take as a good or bad thing.
* and I get myself subscribed to future free offers and early sneak peeks from the author.

As an author? It's a very useful marketing tool.
* if you send out Advance Reader Copies for a new book, this is a quick, low workload, and efficient way to do it.
* you can personalise the copies - in case one gets into the hands of book pirates, you can track where it came from,
* you can use a giveaway campaign to increase your mailing list, to attract future fans. You can set conditions to your giveaway, where the subscriber can choose to - or must - subscribe. Then the free book program will connect them to your list on the platform you use for newsletters e.g. MailChimp.


So, but... what happens when the Honeymoon is over??

As a reader: Some authors are too pushy for me, following up with weekly newsletters, often checking in on me to see if I've read the book / what did I think / can I leave a review / do I want to hear about the next project?
In most cases, the answer will be positive, but I'd like to choose my time to engage. Gradually, I peel away the newsletters that *don't* appeal to me. After all, we can all use the internet to follow up on a new treasured author, at our own time.

As an author: I recently banded together with 80 other authors for just one week, offered a self-published backlist novel, and doubled my newsletter subscriber list to 1000+! Of course, it meant I gave away a whole bunch of books for free (though it was a slow-moving title in the first place). Nor is it just a numbers game - I can only hope it generates some new reviews, or interest in my other books. It's difficult to measure that success or not, but exposure for my author name is always a plus for me.
And a small percentage of the newsletter subscribers gradually peel away, just like I have done myself.

There are conditions to Instafreebie, and they do monitor drastic ups and downs on an account, in an attempt to minimise spammers using them. However, it's relatively easy to set up and use, and the basic account is free, though you have to pay a modest monthly subscription if you want to link your giveaway to your mailing list (which I think currently is worth the money for me).

And a plea? If you do subscribe to newsletters and then want to unsubscribe, please be careful not to tick the reason as being "inappropriate" or "spam", if all you want to do is back away amicably. Choosing those options (unless they're true, of course!) can flag up the author and cause them to lose their account.

Overall? I recommend it as a great way to share free fiction, meet new books and authors - because they're appearing every day in their multitudes! - and also reach out to readers of your own with writing updates, fun news and treats. You know, NOT everyone spends 12+hours of the day online like me *cough*, so a newsletter is a valuable way to reach new, and unique, readers.

And everyone loves the occasional free book, right? :D

~~Clare London~~
www.clarelondon.com
And my newsletter is HERE!


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Wednesday, May 7, 2014

Pirates, Shares and Thieves, or It’s Only an Ebook

by Janis Susan May/Janis Patterson

Not too long ago I and some other writers were told about the differences between piracy, filesharing and theft. I’m sure there are true and legal distinctions, but as far as I am concerned, taking/using/sharing/profiting from the work of another without compensation to the owner is stealing, no matter what kind of label or fancy definition is put on it.

Simply, as I understand it, a pirate is one who takes a digital copy of a book and puts it up on the web for free. Presumably they get their money from the advertising that invariably proliferates on the site. A fairly new wrinkle in this form of theft is that on some sites there are no books actually involved – the site is a ‘phishing’ site preying on the something-for-nothing crowd by getting their information (credit card and otherwise). I find this vaguely pleasurable – a kind of instant karma. Gotta love it!

File-sharers are just that. They get a digital book, then put it up for free on what are called torrent sites where anyone can download. Sometimes there are subscription fees which must be paid for access to the site – in other words, the reader has to pay money to be able to steal. The torrents are notoriously unresponsive to writer complaints, because they say as there are no books stored on their servers there is nothing they can do – the exchanges of books are done between individuals and the individual must be contacted directly. Of course, they have a policy not to release the names or addresses of the people who post on them.

When cornered, file-sharers claim they have done nothing wrong; people have always shared books. There are used bookstores. There are libraries. People pass on paper books to others once they’ve read them. This sounds like a reasonable excuse – until one realizes that paper books have a built-in limitation. Books get old and decay or even disintegrate. There are only a certain number of times they can be read. By contrast, a digital file can be copied almost ad infinitum with little or no loss of clarity.

Thieves are in it for the money only. They sell copies of stolen books for enticingly low prices. A new and distressing facet of this practice is that some writers are seeing digital copies of some of their older books being sold – books that were never released in electronic format. Apparently some enterprising scofflaws are finding early paper books by popular writers, scanning them and selling them as e-books.

Need I say that the authors, the creators of these books, receive nothing out of all this?

(Also, I hasten to say that none of my vitriol is aimed at those writers who put one of their own books up for free as a promotion on a legitimate sales venue or on their own website. Offering a book for free is a popular gimmick by which some writers swear, and I have no problem with it as long as it is the writer him/herself who does it. Their book, their choice.)

DRM (Digital Retail Management, I believe) was once believed to be the Great Hope against theft. What a joke! All it does is anger legitimate purchasers who have more than one type of device, and generally it can be removed by a smart ten year old in a couple of minutes.

Every few days on a writers’ e-list someone will post that they just found their books on such-and-such a site. Others go to look and, more often than not, their books are there too. There’s a flurry of DMCA notices (Digital Millennium Copyright Act)  and copyright infringement protests, outraged reports to publishers’ legal departments and – if the writer is lucky – the books come down. For a while. They seldom stay down. Some writers I know keep lists of sites and check them every week or so for violations.

There are those writers who say that taking the time to go after thieves is counterproductive, that it’s a form of free advertising, that people who steal books would never buy one anyway, so there’s no loss involved. They have the right to believe such things, but I disagree with every instance. Taking something without authorization and getting some form of gain from it without recompense to the owner/creator is theft, pure and simple, and theft should not be tolerated.

Yes, I am a hardnose. I believe in the law.

Unfortunately, those who are supposed to enforce the laws don’t seem to care about us ‘It’s only an ebook’ is a phrase I’ve heard often. Only an ebook? Even if it were just a single ebook – which it never is – don’t these people care about principles? Imagine how the author who has labored months, perhaps years, to create that book, who has spent years learning her craft, feels when she learns (as happened to a friend of mine) that there have been 40,000 stolen downloads – 40,000 copies of her book stolen and she hasn’t received and won’t get a penny for her work.

When digital theft is discovered, unless the author has a powerful and responsive publisher with a big legal department, most if not all policing falls on her. She must first find if the site has a copyright infringement contact – or any kind of contact information at all. Then she must send a DMCA notice. Sometimes sites will have their own take-down forms that are so Byzantinely complex they are almost unusable. Sometimes the sites are offshore (China and Russia are two of the biggest offenders) and they just ignore everything. If things get too hot for the site, if there are too many take-down requests or if their ISP usage is threatened, many sites just close their doors and open up a couple of days later under another name and URL. The whole process of getting them shut down is rather like an obscene electronic version of whack-a-mole.

A good analogy would be someone stealing a loaf of bread from a grocery store and the police saying ‘hey, it’s only a loaf of bread – we can’t be bothered.’ Well, if Thief A got away with it, what if the rest of the alphabet gang think they can get away with it too? Pretty soon there’s a mass assault by thieves on loaf after loaf of bread, and the poor grocer is expected to take care of it himself – catch the thieves and, since the law is disinterested in punishing them, try to keep the thief from taking another loaf and then another on a regular basis.

It’s alarming that so many people regard anything on the internet as fair game. ‘Information should be free,’ they cry. Well, a book can be informative, but it is not information. It is a commodity, created through the work and sweat of an author, and stealing it is no different from carrying away a paperback from a brick and mortar store without paying. Digital is just a delivery system, not a license to steal.

What alarms me most, however, is the entitlement mentality of  some thieves. ‘It’s the writers’ own fault,’ one young man in a chat room cried indignantly. ‘I’d buy their books if they weren’t priced so high. My appetite for entertainment is so great that I simply can’t afford to buy everything I want.’

Wonder what happens when he gets hungry? Does he go into the grocery and take what he wants based on such startling illogic? Along more basic lines, has he never heard of living within his means? Nor, apparently, does he believe that the owner/creator has a right to charge what she wants for her work. The author and the marketplace should set the price – not the unbridled greed of some consumers.

Writers write books for any number of reasons – a message, a compulsion, a calling – but most of us work at writing like we work at day jobs. It is a profession, and one for which the author, like any other professional, should be compensated. The ideas of writing for no other reason than the sheer love of it, for the satisfaction of knowing people are reading and enjoying our words, that it is an intrinsic part of our profession for an artist to starve in a garret are pretty ridiculous. Writing is a profession, and professionals deserve to be paid for their work, not to have their works stolen without punishment.

One thing that these thieves have never realized – or do not want to accept – is that for most writers, for the good writers, for the popular writers, writing is a business, and that the purpose of a business is to make money in exchange for their work. Most professional writers don’t write for fame, or adulation or the knowledge that their words are being read by thousands of people. Those are nice perks, but they’re not the main reason. Writers write for money. It’s a job.

I have heard from many, many writers that if they can no longer make a decent return for their work, they won’t quit writing – they’ll just quit publishing. ‘I can always write for my own enjoyment. There are always other outlets for my writing; I don’t have to publish and watch my work being stolen. People don’t value what they don’t pay for.’ I’ve heard variants on all of these statements from more writers than you can count.

I wonder what will happen when theft is so overwhelming that the professional writers stop writing, leaving a vacuum filled with nothing but bad writers and wannabes. Will the thieves blame themselves? Of course not. ‘It’s only an ebook,’ as one thief said. ‘Writers are rich and I’m not. They should be glad people are reading their books. They’ll never miss just one ebook.’

Oh, yeah. And I’m so not going to get into those lower-than-the-low scum who copy a writer’s book, change a couple of names (maybe!) and then republish under their own name as their own work. My blood pressure wouldn’t stand it.

So what can be done about this, short of rewiring the brain of every ebook-stealing thief? The only thing I know is to keep after them. Complain. Even if the thieves are in a foreign country, usually the money passes through an American credit card or on-line payment company. Complain. Their sites are usually hosted by an ISP in this country. Complain. Send DMCAs. Complain. Report the offenders to the cybercrimes division of the FBI and any other law enforcement agency that might be appropriate. Complain. Sometimes you can find who owns the theft site (and be prepared for some surprises!) through Whois.com and other such sites. Complain. If you have a publisher, even a small one, send all the information, including specific URLs to them. Complain. Hire companies whose job it is to track down such theft and have them send the notices for you. Speak out!


Yes, writers shouldn’t have to do this. Writers should be writing books, not being forced into spending their time chasing thieves, but if we don’t do it, it won’t get done and the problem will only grow. This is a problem that affects everyone who wants to write or likes to read, and right now it seems the solution is in our hands.

Wednesday, March 20, 2013

Pirates, Tramps and Thieves...


by Janis Patterson
I’ve had it. Dealing with pirates has become too much of a part of a writer’s life. No, don’t think galleons and romantic figures in worn velvet and torn lace – these are modern thieves. They take books, books which writers have worked for months, perhaps years, on and post them on the internet for free. To add insult to injury, some even charge a ridiculously low price for them – money that the writer, the creator of the work, will never see.
A third kind of pirate is oddly becoming less and less rare – the plagiarizing pirate. This particularly loathsome specimen of lowlife merely takes another writer’s book, changes the main characters’ names and perhaps eye colors, and maybe – if they are conscientious – the name of the main town, then republishes the book under her own name with a new title and cover.
The first two kinds of pirates I can understand – if not condone – because both come down to simple money. The first kind just wants to hand the book around without anyone having to pay. The second kind wants some money for himself but without having to have to do anything to earn it. Both are despicable, but their reasons are obvious.
The third kind is a mystery. There are penalties for copyright infringement. Do they really think that no fan (the stolen books are invariably from popular and well-known authors) will notice the similarities? Due to the first two kinds of pirates books from unknowns don’t make that much, so it can’t be for the relatively small amount of money they earn. They are the ones doing the stealing, so they know they didn’t really write the book, unless they think just changing the names and eye colors constitutes writing. All that is left is that they appear to the world as a Published Author. Is that so wonderful that it is worth risking humiliation and legal repercussions? I guess so to them. Every so often there’s another one.
As pathetic and annoying as these egoist plagiarists are, though, they are small potatoes compared to the first two kinds. Their numbers are increasing exponentially and there’s very little that can be done about it.
Part of the problem began back in the days when paper was all you could get. It has never been difficult to find used copies for very little in a used book store, or for next to nothing at a garage sale. This too is blatantly unfair to the writer, but until recent years the technology for fair recompense was lacking. Nowadays the technology is there (think ISBN) but no one except the writer is interested in the writer getting paid for resale of their work. Paper copies have always been traded and resold and the modern naïf thinks that electronic books are no different. They refuse to acknowledge that there is a big difference – used paperbacks are self-limiting. Given enough time and enough readings they will dissolve. Ebooks can be copied with just a button-push or two, and the millionth copy will be just as pristine as the first. All with no benefit to the author, who created the story.
This ease of duplication was not lost on the second, money-driven type of pirate. To them each keystroke was the sound of a cash register as they made free money on the work of others. Every day writers spend valuable time – time that would be better spent writing more books – sending down takedown notices to pirates. Lucky writers have publishers who pursue takedowns. Others are not so fortunate and must do it themselves, as must self-published authors.
Sometimes the crooks comply, sometimes they don’t. Sometimes when their payment protocol is disrupted the site vanishes only to reappear a few days later with a very similar name and the same list of books. As so many authors have said, it’s like playing whack-a-mole and so frustrating and time consuming that some authors have simply given up, claiming that the pirated books are to be counted as free advertising.
I will admit that I have a number of free books on my Kindle, but a book given freely by the author as a promotional offer is a totally different thing from a book taken, i.e. stolen, without permission or recompense by a third party. Many authors have used a free book as a sales tool, but the important thing is that the choice to give the book away has been only theirs.
There have always been cheats, however, and there have always been thieves. Perhaps the most frightening thing about this uncomfortable world of piracy is the attitude of entitlement which surrounds it. On several ‘file-sharing’ sites I have seen posts where those who take these free files deny that they are doing anything wrong! If it’s on the internet, they say, it should be free. Others, more bold, decry the idea that copyright equals ownership. Copyright, to them, means only bragging rights for having written it – if that – and that it is greedy and wrong of the authors who are all obviously very wealthy to want to be paid for their work.
One man’s sublimely self-serving comments stayed with me. Roughly he said – “I pay for my entertainment as much as I can. I buy what I want until I don’t have any more money, but then my appetite for entertainment is so large that I have to take free stuff to get all that I want.” Wonder how far that philosophy would get him at the grocery or the hardware store?
And that brings us to the worst part of this unholy trade. There are penalties for illegally acquiring software. There are penalties for illegally downloading movies and TV shows. Books? Who cares? Apparently no one other than the authors who see their income being ripped away. Obviously not the thieves. The law doesn’t seem to want to be bothered.
So where does all this end? I postulate that it will end in chaos, as disintegrating systems usually do. Contrary to popular belief, most professional and popular authors write for money. Not for the feeling of self-accomplishment, not for the thrill of seeing their name on a book, but for money. It’s a job. A job they may love, but still a job. When that job ceases to be remunerative, they will stop writing and find something else.
Oh, there will always be books, but books written by those who do not regard it as a profession. Those who want to see their name on a book no matter what. Those who want the fame of being a published author. And let’s face it, those kinds of books are usually lousy. The quality of books will go down as more and more professionals leave the business and eventually the glory-seekers will be pretty much the sole providers of novels.
Apocalyptic? Perhaps, but dentists don’t do crowns just for the thrill of being recognized as a dentist. Mechanics don’t give free tune-ups because they enjoy playing in an engine. I can’t think of any profession that gives away its product just because they have it. They expect fair recompense for their goods/skills. Why do people regard writers any differently?
It looks to be a bleak future, with one rather deliciously snarky exception. Something I’ve been noticing is a lot of the pirate sites have been exposed as simple phishing sites that take the buyer’s credit card information and give nothing but a big bill.
Karma, it’s wonderful!


          Janis Patterson is a seventh-generation Texan and a third-generation wordsmith who writes mysteries as Janis Patterson, romances and other things as Janis Susan May, children’s books as Janis Susan Patterson and scholarly works as J.S.M. Patterson. 

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